Promotional and Program Resources for Startup Lab Participants

Thank you for being a participant at GS1 Connect 2019, where you will take your knowledge, your business and your industry to new heights.

The Startup Lab at GS1 Connect 

Visit our conference website to learn more about this year's conference.

NEW!! Expert Tips and Best Practices to Perfect Your Pitch 

GS1 Connect is a fantastic opportunity for your business, and we want to help maximize your time in Denver. Although highly suggested, the following coaching assets are optional and available for your individual benefit.

  • 18 Minute Pitch Coaching Webinar: Have you started prepping your 5-minute pitch at GS1 Connect? Need help organizing your presentation? Let us help! Learn how to sculpt your message from leading Innovation Specialist, Entrepreneur and Startup Co-Founder, Mara Lewis. Watch the webinar.
  • Speak to the Experts (1:1 Coaching): You've watched the coaching webinar and drafted your pitch - now what? Additional coaching sessions are now available on May 10, 2019 from 1:30 - 4:00pm EST. During these 30-minute coaching windows, you will have the opportunity to practice your 5-minute pitch with leading innovation experts who can help bring you, and your presentation, the final mile. Email to schedule your coaching session, now!
    • Please note, you must have a first draft of your final presentation completed in order to schedule a session. As you draft your pitch, view a copy of the full-judging criteria.


Conference Details: Startup Lab Information & Hours

The Startup Lab kiosks will be prominently located in the unified conference space giving you visibility at all times while attendees walk between sessions. Below is a detailed conference schedule with an emphasis on high, medium and low traffic times.

  • Hours:

    Tuesday, June 18, 2019 
    • Startup Lab Kiosk Setup – 7:00 am – 7:00 pm MT 
    • Setup of your products/materials must be complete by 7:00 pm
    • Pitch Competition Rehearsal – 3:30 pm – 5:00 pm
    Wednesday, June 19, 2019 
    • Lunch available for Startup Lab participants – 10:45 am - 11:15 am
    • Startup Lab Kiosks Open – 11:30 am – 7:00 pm MT 
    • Pitch Competition: 1st Pitch and Judging – 11:30 am – 1:00 pm
    • Sessions (low to medium traffic) – 1:00 pm to 5:00 pm
    • Welcome Reception (high traffic) and Accelerated Networking Event – 5:00 pm to 7:00 pm
    Thursday, June 20, 2019 
    • Startup Lab Kiosks Open – 7:00 am – 4:00 pm MT
    • Breakfast (medium traffic) – 7:00 am to 8:30 am
    • Sessions (low to medium traffic) – 8:30 am to 11:30 am
    • Lunch available for Startup Lab participants – 10:45 am - 11:15 am
    • Pitch Competition: 2nd Pitch and Award Ceremony – 11:30 am to 1:00 pm
    • Sessions (low to medium traffic) – 1:00 pm to 5:00 pm
    • GS1 Connect Networking Event – 5:00 pm to 7:00 pm
    • Innovation Dinner - 7:00 pm (Gaylord Rockies)
    Friday, June 21, 2019 
    • Startup Lab Kiosks Open – 7:00 am to 3:30 pm MT
    • Breakfast (medium traffic) – 7:00 am to 8:00 am
    • Sessions (low to medium traffic) – 8:00 am to 11:30 am
    • Open Expo Hours, Lunch (high traffic) – 11:30 am to 1:00 pm
    • Sessions (low to medium traffic) – 1:00 pm to 3:30 pm
    • Startup Lab Kiosk Breakdown – 3:30 pm to 6:00 pm

Startup Lab Kiosks come with the following items:

  • Co-branded kiosk and pedestal with company ID sign for 1:1 product demonstrations and conversations with attendees
  • (2) Stools
  • 36” Monitor with HDMI or VGA connection (laptop and adapter provided by Startup Company)
  • 5A electrical circuit
  • Complimentary basic Wi-Fi
  • The Startup Lab area will be carpeted


If you would like to ship materials such as collateral or giveaways to your Startup Lab Kiosk, please see shipping options below.

  1. Ship materials to the advanced warehouse (May 17-June 10). Boxes will be delivered to your kiosk prior to your arrival. Startup Lab participants are responsible for shipping and material handling fees.
  2. Ship materials direct to the FedEx Office at the Gaylord Rockies (June 13-17). Startup Lab participants are responsible for shipping, handling and storage fees.
  3. Hand-carry your boxes of materials to your kiosk.

If you plan to ship materials to GS1 Connect, please email so we can provide you with additional information and appropriate shipping labels.

Conference Registration

Startup Lab participants are required to register for GS1 Connect 2019. Each company will receive (1) complimentary full conference pass and (1) 50% discount code. Please click here - for Registration Type choose “Attendee”. Full conference pass codes will be distributed to the primary Startup Lab company contact separately. You must apply your discount code at the final payment page to receive your complimentary conference pass. 

Please contact if you have any questions.


GS1 Connect is offering a discounted room block at the Gaylord Rockies. Housing should be reserved using the Passkey link below. Passkey is the official housing bureau of GS1 Connect. Companies advertising housing blocks other than Event Strategy Group and Passkey are not approved by GS1 Connect.

Reserve Now

Standard Single/Double Room Rate: $269.00/night + tax (currently 12.75%) + resort fee of $20/night. The deadline for making guest room reservations is Friday, May 17, 2019 at 5:00 PM (MST).

Pitch Competition

Startup Lab Companies will be given the opportunity to present their product/solution during (2) 5-minute time slots on Wednesday, June 19 and Thursday, June 20 from 11:30am - 1:00pm. On Wednesday, June 19th, a panel of judges will be present, and on Thursday, June 20th, you will have an additional opportunity to pitch your product/solution to the audience. There will be no Q&A during the pitch competition, we encourage you to answer questions at your kiosk during open hours. Participants should be prepared to draw in judges and excite the audience to implement their product/solution in their business. All participants will be given the opportunity to present on the stage. Time slots will be scheduled and communicated in advance of the conference. Presenter must be a registered attendee of the conference. Maximum of (2) people on stage at any given time. Any company that misses their time slot will forfeit their opportunity to speak during the next time slot and win the competition. Winners will be announced at the end of the Pitch Competition on Thursday.

Standard AV provided includes (1) podium, (2) handheld microphones, monitor to display presentation, clicker, and a PC loaded with your pitch presentation. 

Startup Lab participants will be required to upload all presentation materials (PowerPoint, demo video, etc.) by Friday, May 17th. Presentations must be submitted in 16x9 ratio only. There is no presentation template requirement. If your presentation deck includes an embedded video, please also upload the video as a separate file. Startup Lab participants will not be permitted to use their own laptop, or bring their presentation on a flash drive, for the Pitch Competition.

Upload Pitch Competition Presentation Here:

Startup Lab Contest Rules

View the GS1 Connect 2019 Startup Lab Contest Official Rules.

Promote your participation at GS1 Connect

Use these marketing tools to promote your participation at GS1 Connect 2019. You are not permitted to alter or change the marketing resources provided below.

    • LinkedIn - look for additional LinkedIn posts ready for sharing
    • Twitter - follow us on Twitter @gs1connect

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