Did you know that 79% of consumers are more likely to purchase a product when it features a QR Code that provides additional information? That’s not just a statistic; it’s a signal. 2D barcodes, like QR Codes, power endless possibilities for consumers, brands, and retailers alike.
The 2D barcode revolution is here, and consumers are ready. But the real question is: Is your business ready to lead or will it lag behind?
Whether you're just starting to explore, already testing, or racing toward Sunrise 2027, hear directly from GS1 US® members and industry experts as they walk you through the transition from UPC to 2D barcodes step by step.
