GS1 Foundations Online Certificate Course

Learn the principles of unique identification to improve your business.

Earn a professional credential

Are you a barcode benchwarmer or the next hall of famer?

Take a swing at this barcode baseball quiz and test your GS1 Standards knowledge!

Batter up!

Guideline Introduction

Best Practice Guideline for Exchanging Product Images and Attributes

Download Release 3.0

Data Quality Case for Change

Target, Keurig, and Pilot Pen share their data quality journeys.

Read our White Paper

Become the Business You Want to Be. Unlock the Power of GS1 Standards

Millions of businesses rely on GS1 US® for barcodes and product identification. Yet, our mission goes well beyond barcodes. As a membership organization, the GS1 US mission is to support the adoption and use of GS1 Standards as a key component of business processes.

GS1 Standards are the shared language businesses use to sell, grow, remain competitive, and even reinvent themselves. When a part of your business, they allow you to easily identify, manage, and share product data with your trading partners, supply chains, and customers to streamline operations, cut costs, and deliver richer, more satisfying customer experiences.

Through our expertise, collaborative work with industry, educational programs, tools, and more, GS1 US is committed to helping businesses and industries of all sizes meet their business challenges by unlocking the power of GS1 Standards.

Create U.P.C.s and Barcodes Here

New to GS1 US? Our U.P.C.s, Barcodes, & Prefixes section can help you understand barcodes, get a GS1 Company Prefix, and create U.P.C.s, GTINs, and barcodes.

Go to our U.P.C.s, Barcodes, & Prefixes section >

Discover How GS1 Standards Improve Business

See how GS1 US works with businesses and industries to help them gain efficiencies, capabilities, and the agility to keep relevant and compete in an evolving marketplace.

Go to our Industries section >