Featured Insights

Verified by GS1 for Data Recipients

Verified by GS1 powered by GS1 US Data Hub enables retailers, marketplaces and others to verify the integrity of product listings.


Verified by GS1 can help:

  • Ensure GTINS are properly constructed
  • Avoid GTIN duplication
  • Ensure licensing to the brand owner providing the information
  • Streamline new item set-up with key attributes
  • Improve internal data quality

Step by Step

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The GTIN and six basic attributes allow for the identification of the product, helping create a digital footprint of that product’s identity, helping brand owners and retailers adhere to and enforce the GTIN Management Standard and standards for non-reuse.

Benefits for data recipients

  • Product listing validation
  • Connected seamless shopping experiences
  • Consumer confidence in product information
  • Seamless data exchange with trading partners
  • Verified by GS1 GTINs for private brand products

Need help? See tools and resources below or e-mail us at verify@gs1us.org

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Need Help?

Education and Training, Member Support and Advisory Services

GS1 Foundations

This online or virtual classroom offers education that will help you learn product identification standards that result in trusted data for your trading partners and consumers.

Contact Member Support

Need help or assistance with your barcodes. Contact our member support team and get your questions answered.

GS1 US Advisory Services

GS1 US® is here to help your business improve data quality, efficiency, and visibility in your supply chain through the use of GS1 Standards.