Logistics teams are under pressure to move faster, share better data, and support traceability. While many operations are contemplating a shift beyond legacy 1D-based workflows, phasing in data-rich 2D barcodes can reduce avoidable costs from rescans and labeling errors, improving productivity and consistency.
This VDC Research report, commissioned by GS1 US®, explains how intelligent data capture—such as 2D barcodes and global standards—can modernize warehouse workflows, improve data quality across trading partners, and prove a tangible return on investment.
The research is based on a survey of 400 U.S.-based Tier 1–2 organizations (primarily 501–10,000+ employees), along with 10 in‑depth interviews with senior logistics, operations, IT, DC/warehouse, and traceability decision‑makers conducted in Q3/Q4 2025.
The Journey to 2D: Fundamentals That Power Smarter Barcodes
The barcode is evolving, and Sunrise 2027 marks a major milestone in that journey. During this free webinar, GS1 US experts will explore what’s changing, why it matters, and how you can prepare. Join us to discover how to deliver seamless consumer experiences, boost supply chain efficiencies, and make 2D a reality for your business.
This Report Provides Insights On:
Where 1D‑centric receiving, picking, and shipping workflows begin to strain as attribute‑level requirements—such as lot, expiration, and serial—become essential
How 2D barcodes consolidate identification into a single symbol—reducing label clutter and improving first‑pass read rates
What a practical 1D‑to‑2D migration roadmap can include, from readiness assessment and system updates to training and dual labeling during the transition
How to build a value case using your own operational inputs, including scan volume, labor rates, relabeling, and shipment errors
ROI Calculator: Quantify the Value of 2D Barcodes
The research includes a practical ROI calculator designed to estimate the operational cost impact of migrating from a 1D-dominant to a 2D-dominant barcode infrastructure.
The model compares baseline costs under legacy workflows with projected improvements enabled by 2D barcodes—such as higher scan reliability, less relabeling, and fewer shipment errors.
Take the Next Step
Use the cost‑benefit calculator to estimate potential operational savings for your facility—and explore how intelligent data capture can support your modernization strategy.
By adjusting key inputs—such as labor rates, scan volumes, and error rates—you can estimate potential annual savings at the facility level and support informed, data‑driven investment decisions.
Cost Driver Examples in Logistics Operations
$696K/year in shipment errors
$87.8K/year in rescan labor
$31.9K/year in relabeling labor
3% preventable inventory loss
Note: The “Average Values” inputs are survey‑weighted averages from respondent facilities; all annualized $ estimates are derived from those inputs using the calculator’s stated assumptions (labor rate, operating days, shifts, and unit costs).