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The Global Language of Business

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The Global Language of Business

Frequently Asked Questions

Username and password setup and troubleshooting

  • Your username is your email address.

    From the GS1 US login screen, enter your username and click continue. Then click the “Forgot Password?” link and follow the instructions.

    Your password must be at least eight characters and contain;

    • one uppercase letter
    • one lowercase letter
    • one number 
    • one of these special characters: !@#$% 

    Note: Users who were setup after February 26, 2026 will sign in without a password, using a secure link.

    Your roles and permissions determine which GS1 US systems you can access. To learn how to manage users and assign roles, visit the Add Users and Assign Roles article.

    Below are the different platforms where you can log in using your GS1 US credentials.

    • Use GS1 US Data Hub to create and manage your barcodes, assign a Global Trade Item Number® (GTIN®) to your products, add product information, share your GS1 identifiers with your trading partners and more.

    • Use myGS1 US to update your company and contact information, request general support from GS1 US, access any subscriptions you may have, view and pay invoices, and more. 

    • Use User Portal to view and manage your access roles or assign roles to other users in your organization.

    New Users as of February 26th, 2026: Instead of creating a password, you'll receive a secure one-time link by email. 

    Existing Users: Please continue logging in with your password.

    When you submit an order through the GS1 US Store, you’ll be asked to provide your email address during checkout. You’ll then receive a Welcome to GS1 US email from no-reply@gs1us.org containing a secure verification button.

    Click the button to verify your email, then return to the checkout page to complete your purchase. Once your transaction is complete, your GS1 US account will be created, and your email address will serve as your primary login ID.

    For Passwordless Users (February 26th, 2026): Simply go to Log In to the portal in which you need to access.

    Your roles and permissions determine which GS1 US systems you can access. Once you enter your email and click Log In, you will receive an email with a secure Log In button to access the system.

    To learn how to manage users and assign roles, visit the Add Users and Assign Roles article.

    Below are the different platforms where you can log in using your GS1 US credentials.

    • Use GS1 US Data Hub to create and manage your barcodes, assign a Global Trade Item Number® (GTIN®) to your products, add product information, share your GS1 identifiers with your trading partners and more.

    • Use myGS1 US to update your company and contact information, request general support from GS1 US, access any subscriptions you may have, view and pay invoices, and more.

    • Use User Portal to view and manage your access roles or assign roles to other users in your organization.

     

    For Existing Users (added prior to February 26th, 2026): When you try to log in using your email address, you will need to click the Resend Invite button and you will be sent an email to complete the setup.

    If you don't receive an email, please check your spam/junk folder. 

    If you still don't see the email, contact GS1 US Member Support at 937-435-3870.

    If you registered without setting up a password, you’ll use passwordless login. This means we’ll send a unique, time-sensitive link to your email. Simply click the link to securely access your account—no password required.

    If you registered with a password, you’ll need to enter it to continue the verification process. If you don’t remember your password, select Forgot Password to reset it.

    No, your password is encrypted and can only be changed by you. You will need to reset your password. From the login screen, enter your e-mail address, click continue and use the "Forgot Password?" link.

    To update your email, simply,  complete this form or contact GS1 US Member Support at 937-435-3870. Once your email is updated, you’ll receive a confirmation message. This message will include direct links to GS1 US tools—no need to set up or remember a password.

    If you need to change your first name, last name, address or phone number, visit mygs1us.org and click View My Profile. Make the changes and click the Save Updates button.

    To add or remove any employee or a third party as a user, the General User Administrator (GUA) must visit the GS1 US User Portal to make changes.

    If you don’t know the GUA for your organization, complete this form or call the GS1 US Contact Center at 937-435-3870. 

    To learn more about managing users and adding roles, visit the Add Users and Assign Roles article.

    To create an account, start by visiting the GS1 US Store and making a purchase. During checkout, you’ll be asked to provide your email address. This triggers a Welcome Email from newusersetup@gs1us.org, which includes a secure verification button.

    Click the button to verify your email, then return to the checkout page to complete your purchase. Once finished, your GS1 US account will be created. Your email address will serve as your primary login ID.

    If your company has an existing account, and you need to be added as a user, contact your General User Administrator (GUA). If you don’t know the GUA for your organization, complete this form or contact GS1 US Member Support at 937-435-3870. 

    Yes—Secured Verification Buttons are time-sensitive, single-use, and sent only to the email address you provide. This modern authentication method is widely used and helps reduce the risk of compromised credentials.

    Note: the secure button is valid for 15 minutes. If it expires, simply click it again to request a new one.

FAQs for General User Administrators

  • A User Administrator for the company will need to set the third-party user up as a user up in the GS1 US User Portal with the Product Create/Manage role for the user from the third party.

    A sole user of the GS1 US tools is automatically given all available roles, including the ability to add users. If you are the sole user all you need to do is create your password.

    1. Login to the GS1 US User Portal 
    2. From the User List, select the row of the user you want to edit
    3. Select Edit Roles
    4. You’ll see all available roles for that user.  To assign a role, check the empty check box. To unassign a role, uncheck the purple box
    5. Click “Save” to save your changes

    In the list of users, click the “i” icon next to the role name for a full description of that role.

    This message means that this user has already been assigned to another company in our system. A user can be assigned to more than one company. 

    To add this user to your company, click “Add to Current Company.” To cancel the request, click “Back to List.”

    1. Log in to the GS1 US User Portal
    2. Click Add New User
    3. Enter the new user’s Email address 
    4. Confirm the new user’s Email address
    5. Enter the new user’s First Name and Last Name
    6. You’ll see a list of options to choose from. Assign the new user roles based on the access you want that user to have.
    7. Click Add User

    Complete this process for each user you are adding. 

    After you add a user to your company, they will receive an email from newusersetup@gs1us.org so they can set up their account. Please be sure and let the new user know to open this email right away since the link expires in seven days. This user will be considered a “Pending user” until they complete account setup.

    *NOTE: You can only add users to your company if you are a General User Admin. You can tell if you’re a General User Admin if you see a list of users in the GS1 US User Portal. 

General Questions

  • GS1 US Data Hub | Product is an online platform that takes the guesswork out of creating and managing barcodes. For all holders of a GS1 Company Prefix, GTIN or GLN, an unlimited number of users per company can access the platform for free. To add additional users, click here.

    No. GS1 US provides an unlimited number of free user roles per company for both GS1 US Data Hub | Product and Location with the license of a GS1 Company Prefix and GTIN, and just GS1 US Data Hub | Location with the license of a GLN.

    You will be able to modify your company information in our Company Profile Tool found on myGS1 US (https://members.gs1us.org). To do that, follow these steps:

    1. Access myGS1 US
    2. Login with your username and password
    3. Click My Account
    4. Click Edit Company Profile
    5. Make your changes
    6. Click Submit

    All companies with an active GS1 Company Prefix have access to myGS1 US.  Your username is your email address and your password is one that you created.  If you’ve forgotten your password, click the “Forgot your password?” link on the log in screen. If you are still having problems, click this link or call us at 937-435-3870.

    Contact your General User Administrator (the individual responsible for managing your GS1 US user accounts) and ask them to resend you an invitation. When they resend you the invitation, check your inbox for an email from newusersetup@gs1us.org.  If you don’t know who your General User Administrator is, click this link or call us at 937-435-3870.