Get GTINs and UPC Barcodes from GS1 US

Uniquely identify your brand and your products in the supply chain and e-commerce.

Authentic Barcodes Powered by GS1 Standards 

To make your products easy to find, buy, trace, and fulfill they need a unique digital identity supported by standardized data. GS1 provides a common digital language to seamlessly communicate trusted data across the supply chain.

Over two million companies around the world harness the power of GS1 Standards to fuel commerce and manage their supply chains.

Power Your Sales 

UPC Barcodes and GTINs issued by GS1 are like fingerprints for your products, giving retailers and marketplaces confidence that your products are unique and belong to you. Get it right the first time with GS1.

Power Your Supply Chain

With GS1 Standards, you have powerful tools, best practices, and trusted master data foundations to deliver consistent experiences. Learn how to put the most widely used supply chain standards to work for your business.

What You Need to Sell Products in Any Marketplace

What You Need to Sell Products in Any Marketplace

GS1 US barcodes can be used online and at major retailers, which is why over 300,000 member companies rely on GS1 US as their global barcode provider and supply chain standards authority.

Barcodes from GS1 US are Trusted Around the Globe

Making an investment in your business by obtaining barcodes for your products enables you to successfully sell your products on and offline. Whether you are satisfied with selling one product or want to grow and scale your business, barcodes and GTINs are must-haves.

“In this publication the letters ‘UPC’ are used solely as an abbreviation for the ‘Universal Product Code,’ which is a product identification system. They do not refer to the UPC®, which is a federally registered certification mark of the International Association of Plumbing and Mechanical Officials (‘IAPMO’) to certify compliance with the Uniform Plumbing Code as authorized by IAPMO.”