About GS1 US

In 1974, a ten-pack of gum in an Ohio store became the first scanned and barcoded product. That moment launched a revolution in product identification to transform the way the world does business.

The organization that sparked this transformation we know today as GS1.

GS1 US® is a not-for-profit information standards organization. GS1 US has 300,000-plus members, and GS1 Standards are the most widely-used supply chain standards in the world. Founded in 1973 and based in Ewing, New Jersey, GS1 US administers the Universal Product Code (U.P.C.) barcode, as well as other information standards and data carriers.

GS1 US collaborates with business and industry to encourage the adoption and use of GS1 Standards-based solutions that can help improve business processes. The standards also help support many regulatory compliance requirements for a number of industries including healthcare and the food industry.

Through our industry initiatives program, GS1 US collaboratively works with industries and stakeholders to address challenges and meet goals through standards-based solutions.

Mission and History

See the key milestones that contributed to industry innovation through GS1 Standards.

Leadership Team & Board of Governors

See the leadership and experience that guide the organization.

Annual Overview

Engage with our interactive annual overview on GS1 US progress and vision.

Media Center

View GS1 US media coverage and press releases.


Discover how you can contribute to the mission and growth of GS1 US.

Contact Us

GS1 US Corporate Headquarters
Princeton South Corporate Center
300 Charles Ewing Boulevard
Ewing, NJ 08628
Phone: 609.620.0200
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